Monday, April 07, 2014

Managed Care Market Strategies

As one of the longest running annual conferences dedicated to managed markets professionals, CBI’s Managed Care Market Strategies, June 23-24 in Philadelphia, brings together key stakeholders to discuss how to demonstrate product value and identify payer needs. This is a unique opportunity for manufacturers to review proven strategies, develop new means of demonstrating product value and maximize a product’s position in an evolving managed market environment.

What to Expect in 2014 – The Most Interactive Format Yet!
  • Featuring 2 Think Tank sessions designed to provide a multi-faceted exchange of ideas
  • Hear multiple payer and manufacturer perspectives as they participate in the exclusive Stakeholder Examination debate session
  • Delve deeper and engage with presenters in the Ask the Experts discussion panels
  • Gain payer perspectives to determine better resource allocation decisions for marketing and contracting
  • Examine how healthcare reform will impact future business relationships with payers, increase cost and evidence/value scrutiny
  • Leverage outcomes, medical and specialty data to support and redefine the product value story
Download the agenda or visit www.cbinet.com/managedcare to learn more!

Drug Channels readers can save $400 off of the standard registration rate with promotional code SAZ999. (Cannot be combined with other offers or used towards a current registration. Other restrictions may apply.)

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